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Link Building - What? How? Why? Google's Answer

Link building is a traditonal SEO method that is misunderstood, abused,
recently reinterpreted, and effective when done properly.


1) External Links - Definition and Purpose

External links are links that point to another web site. For example, if another web site links to your site that is an external link. Top SEO consultants agree that developing external links is the single most important objective for attaining high rankings. This is because they are usually one of the hardest metrics to manipulate and are used by search engine algorithms to calculate the "popularity" of a web page.

2) Link Metrics and Link Authority are Considered Top SEO Strategy

The type of web site, content, and authority of the web site linking to the target site is important. Google says that the links should come from third parties naturally who are sharing the content that deserves the link. However, in addition to striving for that, SEO consultants can develop links from third party sites and influence page ranking as a result. Our page on Authority shows the importance of links and why high authority sites are favored to receive links from.

3) Blog "Link Building: Add Links or Create Engaging Content?"

Link building has become one of the key strategies for search engine optimization, but not without some strong push back from Google in recent years on best standards and guidelines. Read full blog >

Our clients are usually too busy running their business to try to do any effective link building on their own.
We are on a monthly retainer to continually build the SEO and Inbound marketing "house" for our clients.

Get a QuoteImportant Fact: We use the top rated, award winning inbound marketing- SEO program to leverage our time and results for our clients.

Full webmaster services include advanced web design and development, creative and custom web page design, and an experienced web designer. Our advanced services include programming in Adobe Cold Fusion for Content Management and E-commerce web sites, Facebook marketing, page development, and ad campaigns. We have experience in developing marketing plans, managing email programs, SEO or search engine optimization including top of Google page rankings in Portland, Salem, and Eugene for certain keywords.

We also engage in market and competitor research, Twitter marketing,Google webmaster tools, Google Places, and research of current trends and best standards. Our recent upgrade to the Adobe Creative Cloud shows our commitment to use the latest cutting edge web design and development software for our clients. Creativity and inspiration are the cornerstones of our business. Every client has specific needs. We provide a free consultation to see if our services are a match. Request a free consultation>

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